GIFT CARDS

Increase sales and merchant satisfaction with a private redemption network and mobile card activation – all without any hardware or software changes.


Gift card services that are exclusive to your property and tailored to fit your needs. Create a seamless program across all retailers at your center, while increasing traffic and revenue, and providing a better guest experience. Gift cards are issued by a bank or e-money institution and processed via a global bankcard network.
Create a gift card solution that is uniquely and exclusively yours. Allow customers to redeem gift cards within your stores only, increasing brand loyalty, frequency of visits and revenue. Gift cards are bank-issued, guaranteed and processed via a global bankcard network.
With a custom gift card program, you can direct spend to select merchants and retailers within a designated area, encouraging support for local businesses and helping city centers, local shopping districts and downtowns thrive.
An open loop program allows you the freedom of using an open loop system. EML uses the MasterCard network, and an open loop gift card is accepted everywhere MasterCard is accepted. Cards are bank issued with cardholder funds guaranteed. In select regions, we also use Visa and EFTPOS networks.
A custom loop program allows you to restrict card use to a select group of retail locations, merchants and/or terminals. These programs can be used for franchise-based retailers or other affiliated groups of retailers. A custom loop program keeps all funds within the program while also increasing traffic, loyalty and brand awareness.